Run server-side without running sGTM
Zappush provisions, configures, and maintains the server container. Your team gets reliable server-side tracking without operating the infrastructure.
Server-side tracking
that recovers your
lost conversions.
Browsers lose customer signals to expiring cookies, ad blockers, and privacy restrictions. Server-side tracking preserves more consented first-party data, connects every interaction into one Customer Profile, and sends cleaner, more complete signals to your marketing platforms.
Add one script. Zappush manages the server-side infrastructure, pixels, identity, and event delivery for you.
No sGTM to manage From $59/month 14-day free trial
Three Steps. Three Minutes.
Upgrade to server-side tracking by installing one script and connecting your existing pixels. Zappush configures and manages the server container for you.
- 01
Add one script
Three minutes on Shopify, WooCommerce, or any custom store. No code changes. Nothing to migrate.
- 02
Add your pixels
Connect Meta, Google, TikTok, Klaviyo, and the platforms you already use. Zappush configures the server-side connections.
- 03
Done
Zappush captures customer activity, builds the Customer Profile, and delivers the right signals automatically.
See the customer behind every conversion.
Zappush stitches consented clicks, visits, purchases, subscriptions, CRM updates, conversations, and offline activity into one persistent Customer Profile. See each customer’s journey, intent, and value, then use those insights across every growth channel.
One Customer Profile. Activated Server-side. 10+ Platforms.
Acquire
Maximise campaign performance with first-party data and Conversions API.
Engage
Know who deserves your attention and engage them via Email, WhatsApp, and SMS.
Convert
Send conversion signals powered by server-side and Conversions API (CAPI).
Sources
Shopify
WordPress
WooCommerce
Wix
KajabiCustom Site
Paid / Ads
CRM
Offline / POS
Call / WhatsApp
Affiliates
AI / ChatGPT
Destinations
Meta
CAPI | Offline CAPI | CAPI for CRM
Enhanced Conversions Server-side
TikTok
CAPI
Snapchat
CAPI
X
CAPI
Klaviyo
CAPI
OpenAI Ads
CAPI
Omnisend
CAPI
CAPI
Run server-side tracking without running sGTM.
Zappush provisions and maintains the server container, connects your pixels, maps events, deduplicates conversions, applies consent, and monitors delivery.
Count every conversion once
Zappush maps browser and server events to consistent names and shared event IDs, so supported platforms recognize one customer action as one conversion.
Recognize the customer
Connect consented anonymous history, known identifiers, purchases, and lifecycle activity to one persistent Customer Profile.
Know every event arrived
See which events arrived, which customer they matched, where Zappush sent them, and whether each destination accepted them.
Respect consent everywhere
Apply the customer’s consent state before Zappush prepares and delivers an event to each destination.
Send one event everywhere
Prepare one clean business event, then activate it across advertising, analytics, CRM, and lifecycle platforms.
Recover the customer signals browsers lose.
Keep the page and session context captured by your pixels, then add consented first-party events from your store, CRM, billing system, conversations, and offline sources.
CapabilityBrowser onlyZappush server-side
Data path
Depends on page execution
Business events travel through managed first-party infrastructure
Customer memory
Limited to available browser identifiers
Consented activity connects to one persistent Customer Profile
Sources
Website interactions
Website, orders, billing, CRM, conversations, and offline outcomes
Event quality
Varies by browser and session
Normalized values, identity enrichment, schema mapping, and delivery checks
Activation
Configured platform by platform
One clean event prepared for multiple destinations
Give every platform a better customer signal.
Send Meta, Google, TikTok, Klaviyo, and your wider stack the conversions, customer value, and audiences each platform needs to make better decisions.
Meta
Conversions API
Google Ads
Enhanced Conversions
TikTok
Events API
Klaviyo
Lifecycle events
Analytics and CRM
Customer events and lifecycle outcomes
Control what data leaves your server.
Server-side tagging is a direct data connection, not a way around consent or platform policy. Zappush applies consent before routing, normalizes and hashes supported identifiers, and keeps delivery auditable. Your business remains the source of truth.
Server-side tracking and Customer Profiles from $59/month.
Plans scale with the customer events Zappush processes, not your headcount. Every paid plan includes the complete platform.
STARTERFor growing stores
$59/month
50,000 events per month
- Managed server-side tagging
- Customer Profiles and identity
- CAPI to Meta, Google, and TikTok
- Deduplication and enrichment
- Attribution and analytics
Switching to server-side, answered.
- Do I need to create or manage an sGTM container?
- No. Zappush manages the server-side infrastructure, container configuration, event routing, platform connections, and delivery monitoring for you.
- Does Zappush replace my existing pixels?
- Not necessarily. Browser pixels preserve useful page and session context. Zappush adds a reliable server path, coordinates both records with shared event IDs, and gives platforms a more complete view without counting the same action twice.
- What becomes part of the Customer Profile?
- Zappush can connect consented website activity with purchases, subscription renewals, CRM stages, conversations, and offline outcomes. The available history, identity, intent, and value become one persistent customer view.
- Does server-side tagging bypass consent or platform policy?
- No. Server-side delivery is a more reliable connection, not a privacy shortcut. Zappush applies consent before activation and sends only the data permitted for each destination.
- What does pricing include?
- Paid plans start at $59 per month for 50,000 events. Server-side tracking, Customer Profiles, identity, CAPI delivery, deduplication, attribution, and analytics are included. Plans scale with event volume, sources, and destinations.
Find the conversions your browser missed.
Run a free audit of your current conversion tracking, or bring us your stack and one customer journey.