Zappush unifies your website, store, CRM, and offline sales into one persistent customer profile, then activates it server-side across your marketing stack. So you can acquire more, engage more, and convert more customers.
Every customer interaction makes the next acquisition smarter.
Finding new customers is more expensive than ever. Zappush unifies first-party data with persistent identity and server-side infrastructure, helping you acquire higher-value customers, engage them better, and make every acquisition work harder.
One Customer Profile. Activated Server-side. 10+ Platforms.
Acquire
Maximise campaign performance with first-party data and Conversions API.
·
Engage
Know who deserves your attention and engage them via Email, WhatsApp, and SMS.
·
Convert
Send conversion signals powered by server-side and Conversions API (CAPI).
Acquire
Maximise campaign performance with first-party data and Conversions API.
Engage
Know who deserves your attention and engage them via Email, WhatsApp, and SMS.
Convert
Send conversion signals powered by server-side and Conversions API (CAPI).
··
Shopify
WordPress
WooCommerce
Wix
Kajabi
Custom Site
Paid / Ads
Email
CRM
Offline / POS
Call / WhatsApp
Affiliates
AI / ChatGPT
Meta
CAPI | Offline CAPI | CAPI for CRM
CAPI | Offline CAPI | CAPI for CRM
Google
Enhanced Conversions Server-side
Enhanced Conversions Server-side
TikTok
CAPI
CAPI
Snapchat
CAPI
CAPI
X
CAPI
CAPI
Klaviyo
CAPI
CAPI
OpenAI Ads
CAPI
CAPI
Omnisend
CAPI
CAPI
LinkedIn
CAPI
CAPI
Sources
Shopify
WordPress
WooCommerce
Wix
Kajabi
Custom Site
Paid / Ads
Email
CRM
Offline / POS
Call / WhatsApp
Affiliates
AI / ChatGPT
Destinations
Meta
CAPI | Offline CAPI | CAPI for CRM
CAPI | Offline CAPI | CAPI for CRM
Google
Enhanced Conversions Server-side
Enhanced Conversions Server-side
TikTok
CAPI
CAPI
Snapchat
CAPI
CAPI
X
CAPI
CAPI
Klaviyo
CAPI
CAPI
OpenAI Ads
CAPI
CAPI
Omnisend
CAPI
CAPI
LinkedIn
CAPI
CAPI
The first-party data layer that activates everywhere. Server-side.
Customer intelligenceLive
Recent activitySignals captured
Purchase$184 order matched
Email openedSummer collection
Ad clickMeta · Retargeting
Server-side98.7%event delivery
Resolved customerUnified profile98% match
AMAva Morganava@northstar.coRepeat buyer
Lifetime value$1,240Orders8AOV$155
Latest purchase matched$184
Activated across4 destinations
MetaGoogleKlaviyoTikTok
The Operating System for Growth Marketing.
Every click, customer, campaign, and conversion runs on the same persistent customer profile. That's why every stage, from acquiring new customers to re-engaging existing ones and defining successful outcomes, gets smarter over time.
1
Add one script
Five minutes on Shopify, WooCommerce, or any custom store. No code changes, nothing to migrate.
2
One profile per customer
Every visit, click, and purchase stitched together, starting from the first anonymous session, long before any form is filled.
3
Every channel gets the right signal
Your ads learn who converts. Email and WhatsApp know who's due back. All working from the same profile.
What happens between a visitor landing on your site and your ad platforms knowing exactly who they are.
1
Zappush creates a profile the first time someone visits, before they hand over an email or log in, and keeps every page they viewed along with the campaign that brought them. You get a complete view of which channels and campaigns contributed to a conversion, not just the last click before checkout.
2
When someone identifies themselves, at a popup, at checkout, or by clicking an email, all of their prior activity merges into the same profile. The result is a single customer record spanning devices and sessions, with reporting and segmentation built on complete history rather than fragmented visits.
3
Ad blockers, Safari's tracking prevention, iOS restrictions, and dropped connections stop browser events from reaching Meta and Google. Zappush delivers them from your server instead, which gives ad platforms your full conversion set, helping them learn who actually converts and ultimately lift ROAS.
4
Every event passes through a single point where you can inspect, modify, and approve what is sent to each platform, with personal data hashed before delivery. You decide exactly what each platform receives, and anything sensitive stays inside your own infrastructure.
5
Website behaviour, email engagement, and purchase history sit on one profile, and audiences built from any combination of them sync to your ad platforms and your email tool, refreshing as customers qualify in and out. Your prospecting is then modelled on your highest-value customers rather than on undifferentiated traffic.
Built for E-commerce Growth
From first click to repeat purchase, Zappush helps e-commerce brands acquire more customers, increase LTV, and scale profitably with first-party data.
Selling in a category Meta restricts? Stay compliant and keep every conversion event flowing.
Weight LossSupplementsCosmetic & Med SpaCBD & CannabisSkincare & Anti-AgingReproductive HealthMaternity CareMental Health & SleepPain Relief & RecoveryFemTechTelehealth & PharmacyHair Loss & RegrowthHealth Trackers & Apps
Weight LossSupplementsCosmetic & Med SpaCBD & CannabisSkincare & Anti-AgingReproductive HealthMaternity CareMental Health & SleepPain Relief & RecoveryFemTechTelehealth & PharmacyHair Loss & RegrowthHealth Trackers & Apps
Scrub the URLs, clean the payload, remove the health context and respect consent. All server-side, on every event. Nothing on your website changes.
01Scrub the URLs
Meta sees your domain, not the product page.
yourbrand.com/weight-loss-gummies
Page address Meta gets
yourbrand.com/weight-loss-gummies
Meta reads
A shopper visited yourbrand.com
No health context
02Clean the payload
Meta sees the sale, not the product name.
Events Meta receives
Add to cartDelivered
content_name: "product-1"
Initiate checkoutDelivered
value: 49.00
PurchaseDelivered
content_name: "product-1"
The sale and its value, no health words
03Remove the health context
Send the data via your clean and compliant domain, so Meta sees the buyer and the sale, not a condition.
BuyerMaya Reyes
+
Product · $49
Weight Loss Gummiesproduct-1
=
Meta reads
Maya Reyes bought product-1
No health information
04Respecting consent
Meta receives only what each buyer allowed.
Maya ReyesAllowed adsSent to Meta
Alex KimDeclined adsNot sent
Permitted fields only · every decision in an audit trail
05Signed BAA
For healthcare organizations.
Business Associate Agreement
Your organization
Zappush
Signed
06Multi-region hosting
Host your setup in your region to help meet your local regulations.
Platforms can bid higher for your best customers, if you know what they look like. Zappush profiles your top cohort, region, device, audience, and sends the order values that value bidding runs on.
Feed real margins, shipping, discounts, refunds, and fees back into bidding, so platforms optimise for what actually earns, not platform-inflated revenue.
ROAS3.8x
POAS2.1x
POAS weights your costs and returns to show true profit.
When a conversion happens, go as far as it takes to find what caused it.
That's how real growth marketing works, and Zappush makes it effortless from the first touchpoint to conversion and beyond.
From $59/month · 14-day free trial · Cancel anytime
Results and pricing
50+
brands scaling
$2.4M+
revenue recovered
98.7%
event delivery rate
<1 day
average setup
$2M and growing
“We bring pujas from the ghats of Kashi to devotees across the world. That kind of faith-led decision takes many touches, and Meta kept losing the trail. Zappush stitches every visit, WhatsApp reply, and booking into one profile, so we reach the right devotees and bring them back for every festival.”
Aditya
Kashi Archan · Online Pujas
Lead quality ↑
“As a Hunter Douglas brand, every sale starts with an in-home consultation, so an online lead means nothing until an advisor closes it at the kitchen table. Zappush ties each booked visit and fitted order back to the ad that sparked it, so we optimise for revenue, not form-fills, and lead quality keeps climbing.”
Rohan
Hillarys India · Made-to-Measure
Repeat stays +40%
“Guests discover us on a dozen channels and rebook on another. Zappush unifies every guest into one profile and powers our loyalty program, so repeat stays now come to us direct instead of through the OTAs, and we finally know which channel earned each booking.”
Karan
Limestays · Short-Stay Rentals
Stalling → scaling
“Selling GLP-1 puts every word on our site under Meta's microscope. Zappush's compliant, server-side setup keeps our signal flowing without tripping policy, and took us from stalling to scaling.”
Jared
GetLean · GLP-1
ROAS +34%
“iOS updates gutted our pixel and Meta was flying blind. Zappush's server-side setup recovered the signal, and our ROAS on cold audiences climbed within three weeks.”
Marcus T.
Brazos Coffee · DTC Coffee
POAS +22%
“We were optimising for purchases but bleeding margin on discounts. Feeding real profit back with POAS changed which products Meta pushed, and profit is finally the target.”
Elena R.
Lumin · Skincare
$2M and growing
“We bring pujas from the ghats of Kashi to devotees across the world. That kind of faith-led decision takes many touches, and Meta kept losing the trail. Zappush stitches every visit, WhatsApp reply, and booking into one profile, so we reach the right devotees and bring them back for every festival.”
Aditya
Kashi Archan · Online Pujas
Lead quality ↑
“As a Hunter Douglas brand, every sale starts with an in-home consultation, so an online lead means nothing until an advisor closes it at the kitchen table. Zappush ties each booked visit and fitted order back to the ad that sparked it, so we optimise for revenue, not form-fills, and lead quality keeps climbing.”
Rohan
Hillarys India · Made-to-Measure
Repeat stays +40%
“Guests discover us on a dozen channels and rebook on another. Zappush unifies every guest into one profile and powers our loyalty program, so repeat stays now come to us direct instead of through the OTAs, and we finally know which channel earned each booking.”
Karan
Limestays · Short-Stay Rentals
Stalling → scaling
“Selling GLP-1 puts every word on our site under Meta's microscope. Zappush's compliant, server-side setup keeps our signal flowing without tripping policy, and took us from stalling to scaling.”
Jared
GetLean · GLP-1
ROAS +34%
“iOS updates gutted our pixel and Meta was flying blind. Zappush's server-side setup recovered the signal, and our ROAS on cold audiences climbed within three weeks.”
Marcus T.
Brazos Coffee · DTC Coffee
POAS +22%
“We were optimising for purchases but bleeding margin on discounts. Feeding real profit back with POAS changed which products Meta pushed, and profit is finally the target.”
Elena R.
Lumin · Skincare
At what cost?
From $59/month. Flat.
Flat tiers sized by monthly events. Every plan gets the full platform, tracking, profiles, audiences, attribution, Power-Ups. As your traffic grows past your tier, you move up to the next one, and we let you know before anything changes.
Instead of relying on a pixel in the visitor's browser, which ad blockers, Safari, and iOS can block or delete, events are captured on your server and sent directly to ad platforms via their Conversions APIs. Nothing in the browser can interfere, so platforms see every conversion, not a sample.
What is a customer profile?
A single, permanent record of everything one customer has done with your brand, every visit, click, cart, and purchase, across devices and sessions, starting from before they ever gave you their email. Zappush builds one automatically for every visitor and keeps it current for years.
Will switching break my ads?
No. Zappush runs alongside your existing pixel and deduplicates events automatically, so nothing double-counts and nothing goes dark. Most stores see match quality climb within the first week, no campaign restarts required.
Do I need a developer?
One script, about five minutes. Shopify and WooCommerce are plug-and-play; custom stores add a single tag. If you already run GA4, Zappush reads your existing events automatically, nothing to re-implement.
What does it cost?
From $59/month, in flat tiers sized by your traffic, never a surprise bill, never an automatic upgrade. Every plan includes the full platform: tracking, profiles, audiences, attribution, and Power-Ups. Start with a free audit to see what you're losing before you pay anything.
Is it privacy-compliant?
By design. All personal data is hashed before it leaves your server, consent is honored per visitor and per region (GDPR, CCPA, GPC), and customers can be forgotten with one click. Server-side done right is more compliant than client-side pixels, not less.
I already use Stape, Klaviyo, or Triple Whale. Why Zappush?
They each hold one piece. Stape moves events but doesn't know who they belong to. Klaviyo meets your customer at the form-fill, everything before that is invisible. Triple Whale reports the problem without fixing it. Zappush is the layer underneath: one profile per customer from the first anonymous click, feeding every channel. Keep Klaviyo for sending, it'll work better with our signals.
Can I just ask it questions?
Yes. Zappush is MCP-native, so you can connect it to Claude or ChatGPT and ask things like “who's at churn risk?” or “which campaign brings repeat buyers?” in plain English. No SQL, no analyst, no dashboard spelunking.
