What Is Zappush?
One customer profile for every growth channel.
Zappush captures data from ads, websites, forms, orders, CRM activity, email engagement, and repeat purchases, then turns it into one profile your growth stack can use.
From $59/month · 14-day free trial · Cancel anytime
What the profile powers
Once customer data is unified, every growth channel gets smarter.
Capture better signals
Server-side tracking
Capture conversion events server-side and attach them to the customer profile before sending them to Meta, Google, and TikTok.
ExploreUnify customer data
Persistent customer profiles
Connect anonymous visits, sessions, devices, orders, leads, CRM activity, email engagement, and repeat purchases into one profile.
ExploreSee what drives revenue
Attribution and journey analytics
Use the profile to see the sessions, channels, first touches, last touches, and timelines behind every order or qualified lead.
ExploreBuild better audiences
First-party audiences
Turn profile data into high-value, cart-abandoner, churn-risk, recent-buyer, and suppression audiences.
ExploreSegment customers
Smart segmentation
Segment customers by recency, frequency, value, behavior, lifecycle stage, and purchase history.
ExploreAutomate retention
Email and lifecycle marketing
Use profile behavior to trigger reorder reminders, win-backs, VIP treatment, abandoned-cart follow-ups, and lifecycle campaigns.
ExploreOptimize for value
Signal engineering
Send profile-enriched signals for new customers, qualified leads, high-value orders, subscriptions, repeat purchases, profit, and predicted value.
ExploreTalk to your data
Talk to your data
Ask questions about customers, campaigns, audiences, and retention in plain English through Zappush MCP.
ExploreHow it works
Capture every touchpoint. Build one profile. Activate it everywhere.
Install one script
Start collecting website activity, click IDs, source data, product views, carts, forms, purchases, and consent-aware identifiers.
Capture events server-side
Send important customer events through server-side infrastructure so browsers, blockers, and cookie limits do not decide what platforms learn.
Connect the customer journey
Stitch anonymous activity, known records, sessions, orders, leads, CRM events, email activity, and repeat purchases into one profile.
Enrich the signal
Add new-vs-repeat status, revenue, profit, predicted value, qualified-lead status, lifecycle stage, and customer value to the profile.
Activate across channels
Use that profile for conversion signals, first-party audiences, suppression lists, email segments, and lifecycle actions.
Improve the next decision
Every new interaction makes the next ad optimization, audience, email, attribution view, and retention move smarter.
Why do you need Zappush?
Growth data is scattered across tools that were never built to see the whole customer journey. Customers click, browse, leave, return, identify, buy, and buy again. Your stack turns that into disconnected sessions, contacts, orders, audiences, and campaign reports.
Data lives in silos
GA4 shows sessions. Your store shows orders. Your CRM sees leads. Your email platform sees subscribers.
Journeys are hard to trace
To understand what led to a purchase or qualified lead, teams still dig through reports, client IDs, UTMs, cookies, and exports.
Attribution is a black box
Meta, Google, TikTok, and analytics can all answer “which channel drove this?” differently.
Repeat customers are easy to miss
Was this person new or returning? What was their first touch? How long did they take to come back?
Action gets delayed
Even when the insight is there, turning it into audiences, signals, email, and retention campaigns takes more work.
Zappush connects it
One profile per customer, with the journey, value, signals, and next best action attached.
Analytics
Sessions are useful. Customers and orders are what growth teams act on.
GA4 shows sessions. Your ecommerce platform shows orders. Zappush connects the two automatically, so every order can be traced back to the customer journey that created it.
One order. Complete journey.
See sessions, marketing touchpoints, attribution data, and customer history stitched together automatically.
Which channel drove this sale?
First touch, last touch, and the sessions before every order
Is this a new or returning customer?
New and repeat status validated against lifetime history
How long do customers take to buy?
Days to convert shown per order and across your customer base
What happened before purchase?
Full session timeline with source, medium, pages, and events
Can I trust my tracking?
Cookie, UTM, click ID, and event capture visible for debugging
Turn customer data into growth.
Unify every touchpoint into one profile, then use it to improve ads, audiences, email, attribution, and retention.
From $59/month · 14-day free trial · Cancel anytime